Euan Blair: The British Tech Founder Turning Apprenticeships Into an AI Skills Empire

Euan Blair is a British entrepreneur and the founder and chief executive of Multiverse, a fast-growing education technology company. He is also known as the eldest son of Sir Tony Blair, the former UK prime minister, and Cherie Blair, a lawyer and campaigner.

His story is not only linked to a famous family name. He has built his own place in British business by backing a clear idea: people should be able to earn, learn and gain high-value skills at work. His company began with apprenticeships and has now moved strongly into AI, data and technology training.

Euan Blair Age and Background

Euan Anthony Blair was born in January 1984. He is 42 years old in 2026. He grew up in London during a time when his father was one of the most recognised figures in British politics.

He was educated at the London Oratory School. He later studied ancient history at the University of Bristol. After that, he completed a master’s degree in international relations at Yale University in the United States. This gave him a strong academic base, although his later business view became more focused on skills gained through work rather than only through university.

Education and Early Work

Before building his own company, he worked in different places that shaped his view of careers. He spent time in Washington DC, including work linked to US congressional committees. He also worked at Morgan Stanley, where he saw how many graduates entered major firms with little direct training for the actual job.

That experience helped form one of his main beliefs. He saw that many people learn best by doing. He also saw that access to top careers often favoured those with the right background, degree or contacts. This pushed him towards a new model of training that could open doors for more people.

Euan Blair and Multiverse

In 2016, Euan Blair co-founded WhiteHat with Sophie Adelman. The company later became Multiverse. Its core aim was to create a stronger route into good careers without making university the only path.

Multiverse works with employers and learners. It provides training in areas such as data, software engineering, business skills, digital tools and AI. The company connects learning with real work, so learners can build skills while doing a job.

How Multiverse Works

Multiverse partners with large organisations and helps them train staff or hire apprentices. The training model is built on guided learning, applied projects and workplace coaching. This means learners are not only studying theory. They are using new skills inside their jobs.

The company has worked with major employers in the UK and the US. It has also become one of the best-known British edtech companies. London Tech Week describes Multiverse as the UK’s only edtech unicorn, with work across data, AI and software engineering.

From Apprenticeships to AI Adoption

The business has changed with the times. At first, it focused mainly on apprenticeships for young people. It then grew into wider workforce training. Today, it presents itself as a platform for AI and tech adoption.

This shift matters because many companies are buying AI tools but do not have enough workers who can use them well. Multiverse aims to close that gap. It helps staff learn how to use AI, data and digital tools in daily work. The goal is to make technology useful for real teams, not just for senior leaders or technical experts.

Euan Blair Net Worth and Business Value

Euan Blair’s net worth has been estimated in the hundreds of millions of pounds. The Sunday Times Rich List gave a figure of £375 million in 2024. In 2025, the figure was placed at £350 million.

These figures are estimates. They are mainly linked to his stake in Multiverse. They do not mean he has that amount as cash. A private company’s value can rise or fall, and personal wealth tied to shares can change fast.

Multiverse reached a $1.7 billion valuation in 2022. In May 2026, the company announced a $70 million funding round at a $2.1 billion valuation. The round was led by Schroders Capital and included major investors. The company said the money would support growth across Europe and help more employers train workers for the AI era.

Euan Blair Digital ID Claim

Euan Blair has been dragged into online claims about the UK digital ID scheme. The claim says Multiverse was chosen to build or run a government digital ID app. Some versions also claim the contract was worth £1.7 billion or even £100 billion.

Those claims are false. Multiverse is an upskilling and training company. It is not a digital ID provider. Fact checks by Reuters and Full Fact found no proof that the company has any contract to develop, deliver or advise on UK digital IDs. The UK government and Multiverse have both denied the claim.

What the Fact Checks Found

The fact checks made three key points. First, no government contract of that kind has been found. Second, Multiverse does not work as a digital ID app developer. Third, the government has said the design and running of digital ID would not be handed to a private company in the way claimed online.

The confusion may come from the Blair family name. Sir Tony Blair has supported digital identity ideas in policy debate. That does not mean his son or Multiverse has been given a government deal. The two points must be kept separate.

Euan Blair Company Challenges

Multiverse has grown quickly, but it also faces pressure. Like many fast-growing tech firms, it has had to balance expansion, quality and costs. Media coverage and education watchdog findings have raised concerns about completion rates, training fit and financial losses.

These issues do not erase the company’s growth. They do show that the business is being judged not only by valuation but also by results. For a company built on training and social mobility, learner outcomes matter greatly.

Multiverse has said its model helps employers close skills gaps and gives workers access to better careers. The next stage for the company will depend on whether it can keep growing, improve course outcomes and move closer to lasting profit.

Euan Blair Personal Life

Euan Blair married Suzanne Ashman in 2013. She has worked in venture capital and technology investment. The couple have two children and live in London.

He keeps a lower personal media presence than many tech founders. His public image is more tied to Multiverse, apprenticeships and AI skills than to celebrity life. Even with a famous surname, his business career now stands on its own record.

Why Euan Blair Matters in UK Business

Euan Blair matters because his work sits at the centre of a major question: how should people gain the skills needed for modern work? For many years, university was treated as the main route to success. Blair has challenged that idea by building a company focused on work-based learning.

His model speaks to young people who want to avoid high student debt. It also speaks to employers who need workers with stronger digital skills. In the AI age, that need is growing fast.

Final Word

Euan Blair has moved from being known mainly as the son of a former prime minister to becoming one of Britain’s most notable tech founders. His company, Multiverse, has made apprenticeships and workforce training part of the national debate on education, AI and social mobility.

His wealth is best viewed as an estimate linked to company value. The digital ID story is false. The real story is clearer: he built a major British skills company, and its future now depends on proving that work-based learning can deliver strong results in the AI economy.

FAQs

1. Who is Euan Blair?

Euan Blair is a British entrepreneur and the founder and CEO of Multiverse. He is also the eldest son of former UK Prime Minister Tony Blair and Cherie Blair. He is best known for building a company that focuses on apprenticeships, AI training, data skills and workplace learning.

2. What is Euan Blair’s age?

Euan Blair was born in January 1984. He is 42 years old in 2026. His full name is Euan Anthony Blair, and he is one of the most recognised names in the UK education technology sector.

3. What is Euan Blair’s net worth?

Euan Blair’s net worth has been estimated in the hundreds of millions of pounds. Most of this value comes from his stake in Multiverse. His wealth is linked to the company’s private valuation, so the exact figure can change over time.

4. Is Euan Blair connected to the UK digital ID scheme?

No, there is no verified evidence that Euan Blair or Multiverse has a UK digital ID contract. Multiverse is a workforce training and education technology company, not a digital ID provider. Claims linking his company to a huge digital ID contract have been fact-checked as false.